The real estate developer Roshn’s achievement in reaching 10 million man hours with no lost time incidents (LTI) was promoted by Legends PR and Communications company in an April marketing campaign. The achievement was reached during the development of Roshn’s Sedra project, a community in Riyadh.

Roshn’s group CEO David Grover said that LTI rates were a key indicator of construction site safety and efficiency; they are used by insurers, government agencies, and other stakeholders to assess the safety of a company’s practices. He added that Roshn’s remarkable achievement was the result of hard work from its health and safety staff together with contractors and site supervision teams. Roshn is owned by the kingdom’s Public Investment Fund.

Legends created an English and Arabic press release detailing Roshn’s achievements which was reported in local and regional newspapers, as well as Qatar’s Gulf Times website and Twitter account.

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About Legends PR 

Legends PR, a leading communications company based in Riyadh and founded in 2019 to bridge cultures and amplify voices, has executed over 50 projects to shape perceptions, manage reputation and build soft power, through extending its reach across 90 countries. Legends' solutions include strategic planning and PR consultancy, content creation, media relations, digital campaigns, and thought leadership programmes, while blending local insights with global perspectives.

For Media Inquiries:  

Legends PR  
Email: [email protected]  
Phone: +966-5030-78111  
Website: http://www.Legends.sa