An £838 million (4 billion Saudi riyals) series of technological initiatives sponsored by the Saudi Federation for Cybersecurity, Programming and Drones (SAFCSP) was unveiled at a ceremony in August organised by Legends PR and Communications company.

During the Riyadh event, leading technological companies including Google, Amazon, IBM, Cisco, Oracle, and Microsoft announced that they were joining forces with the kingdom to create training centres and programmes as well as innovation hubs for technological startups.

SAFCSP envisions that one out of every 100 Saudis will be a programmer by 2030 as part of its aim to make Saudi Arabia a leading global technological hub. Seizing the opportunities of the technological world is one of the goals of Saudi Vision 2030, designed to diversify the country’s oil-based economy.

The media coverage provided by Legends and its team, which is adept at editing, photography, and filming, included live transmission via SAFCSP’s social media accounts on YouTube and Twitter. The company also managed the PR, inviting major media to the event and monitoring the subsequent engagement rate.

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About Legends PR 

Legends PR, a leading communications company based in Riyadh and founded in 2019 to bridge cultures and amplify voices, has executed over 50 projects to shape perceptions, manage reputation and build soft power, through extending its reach across 90 countries. Legends' solutions include strategic planning and PR consultancy, content creation, media relations, digital campaigns, and thought leadership programmes, while blending local insights with global perspectives.

For Media Inquiries:  

Legends PR  
Email: [email protected]  
Phone: +966-5030-78111  
Website: http://www.Legends.sa