Legends gains AMEC membership, an international mark of excellence

Acceptance by the international organisation recognises the company’s success and hard work
Blog Blog
Source Riyadh - Media Department 21 Nov 2023 12:15 PM

In recognition of its hard work and success, Legends PR and Communications agency has been accepted as a member of the International Association for the Measurement and Evaluation of Communication (AMEC).

Established in 1996, AMEC is the global trade body and largest media intelligence and insights professional organisation for PR agencies, with more than 160 members in 86 countries around the world. Its membership criteria are rigorous; being accepted is an international mark of excellence and allows Legends to keep pace with the world’s top agencies.

Legends is committed to maintaining and improving industry standards in the measurement and evaluation of communication, data, and analytics. It complies with the Barcelona Declaration of Measurement Principles, which were established to measure the efficiency of PR campaigns.

AMEC also provides key business benefits to its members, who are bound by a code of practice to maintain the highest standards of professionalism, and who can share their experience of communication measurement and evaluation, along with ways to handle difficult analytics. 

Legends was created in Riyadh in late 2019. With a global team of experts, the agency provides well-crafted PR, communications, and consultancy services. Legends’ versatile skill set, including crisis management and institutional representation, engages audiences through running efficient international campaigns that have a guaranteed far-reaching impact.

For more information, please contact:

Mahmoud Aziz

Cell: +966 54 075 9947

Email: m.aziz@Legends.sa